An automated video pipeline with avatars and synthetic voices to produce hundreds of videos a month, on brand.
Pixela is a media player that must continually feed its channels and campaigns with video content. The traditional production pace could no longer keep up with demand.
Producing videos one by one was expensive and time-consuming. The expected volume was out of reach with a manual pipeline, and the cost per video stayed high.
We built an automated video pipeline that generates script, avatars, synthetic voices and editing, with variations by format. Every video follows the brand's style and tone.
Pixela now produces more than 300 videos a month, a volume multiplied by ten, with a cost per video cut by 70%.
« We now produce ten times more video content, without growing the team. Impressive. »
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